How to Compose a Job Posting
A well-composed job posting is the first touch point between your organization and potential candidates. It is your first chance to show off your company’s culture and values. A well-written job advertisement can attract interest in the position and the company, which can lead to better-quality applications and interviews.
Apart from describing the position and listing the required skills, certifications, education experiences, and preferred qualifications A great job description should include details regarding your hiring process from beginning to end. This will ensure that both you and the candidate are on the same page regarding what to expect. It can also help avoid candidate ghosting and drop-off and also a more efficient, fair hiring process for everyone involved.
Make sure to use a clear, concise language that is easy to read for any type of audience. Avoid jargon and cliches that can be confusing or disorienting to potential applicants. Use job postings to promote your diversity initiatives. Make sure that the language you use isn’t excluding any person.
Do not forget to mention important benefits and perks in the job description when you are posting your job. If your company provides free lunches, an awesome office with a view, or offers flexible working hours, it is worth including these in your job descriptions since they could swing the candidate’s favor over an opponent. It’s also a good idea to mention any volunteering opportunities or community involvement that your company is involved in since it is something that a lot of potential employees consider when deciding on which company to apply to.
